(Krogh, et al., 2020)
- Find out what is the innovation problem
- Identify your inhouse resources (Knowledge and Asset) to solve it and address the gaps from acquisition or collaboration
- Encourage open and cross discipline collaboration
- Integrate feedback loop
- Use technology when possible
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What is likely to change permanently as a result of the crisis?
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What existing trends is the crisis likely to slow or accelerate?
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Do these sorts of changes create opportunities and/or threats postcrisis that can be capitalized on if we rapidly and effectively pursue the right actions?
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If so, what needs to happen to lay the groundwork to do this?
References
Krogh, G. V., Ben-Menahem, S. M. & Kucukkeles, B., 2020. MIT Sloan Management Review. [Online]
Available at: https://sloanreview.mit.edu/article/lessons-in-rapid-innovation-from-the-covid-19-pandemic/
[Accessed 6 June 2020].
Watkins, M. & Yaziji, M., 2020. MIT sloan Reivew. [Online]
Available at: https://sloanreview.mit.edu/article/looking-for-opportunity-in-the-midst-of-crisis/
[Accessed 3 June 2020].

author
Doh Hau Goh
Goh Doh Hau is in the leadership team of Garganto, a boutique style digital marketing agency and ecommerce builder. He enjoys marrying evidence-based research with observation insights to curate gems of practical information. He is a MBA graduate from Sydney Business School (University of Wollongong)

author
Doh Hau Goh
Goh Doh Hau is in the leadership team of Garganto, a boutique style digital marketing agency and ecommerce builder. He enjoys marrying evidence-based research with observation insights to curate gems of practical information. He is a MBA graduate from Sydney Business School (University of Wollongong)